Employee Motivation: What’s the Secret?

Motivation is a key ingredient to success. This is not a news flash by any means, and all managers and good leaders embrace some degree of motivational program for their employees; whether they do this consciously or subconsciously, they all do it. Motivation is not some secret society either, but the secret to motivation is the “what” behind it. So what is the “what” anyway?

It’s a great question and one that every great leader seeks to answer—although the answer is never the same twice! So that is what makes motivation part of a secret society, remembering and understanding the same employee will have different motivators at different times of her life? And yes, different times can be as often as yearly, monthly or even daily. This is the “what” behind keeping your employees motivated and feeling empowered.

Now that you’re a part of this secret motivational society and you’ve been let into the inner sanctum, you’re reading this and still thinking, “What? That isn’t a news flash, either!” And yes, you would be right—but the news flash is the remembering that translates into engaging in some form of communication with your employees regularly to ensure you’re in the know of what their current motivator is or might be. Regular communication is the real secret ingredient to realizing your success as a great motivational leader.

Think about the great leaders you know. They succeeded due to the fact they never stopped communicating, even when faced with difficulties. They, like you, have invested time, money and energy into inspirational literature and lectures, trying to properly identify role models who will help them lead their employees to success by providing their own sense of inspiration and motivation. It all sounds circular and somewhat confusing, doesn’t it? But as a great leader you have and will have clear-cut goals to reach. You’ll also need to have various sources of motivation yourself (regardless of the price tag), empowering you to forge ahead, ready to make tough decisions that might not be so warm and fuzzy or well-received. Knowing what motivates your employees to empower them to be on board with your difficult decisions will be what sets you apart from the rest.

Communication is the only way to keep your employees motivated and feeling empowered. Remember, communication is a two-way street; thus, the feeling of empowerment will come from your willingness to listen and consider their ideas, feedback and comments—all with an open ear, mind and heart. Their motivation will be derived from this sense of empowerment, as it will nourish whatever their current motivator might be.

As a great leader, you will take their input and find a way to incorporate some small element into your long-range plan (and, if appropriate into the more immediate business strategies) while communicating these “adjustments” back to your employees. Why would you share this information with employees? Not only do you want to ensure they’re aware of the changes, but empowerment comes from your employees feeling powerful. This isn’t necessarily power over people per se, but it lets them feel they’re in control and have power over their own lives.

It also gives you an opportunity to give credit where credit is due. Your great ideas are based on something you’ve read, heard or observed, and in your leadership style you need to be able to incorporate the passing on of credit to those who follow you. As you do this, you’ll easily continue to empower your employees to go the extra mile, think outside the box, and be creative within their responsibilities. By embracing this type of leadership approach, you’ll inspire as well as increase your employee loyalty—which will ultimately work to the benefit of the overall business.

This is the balancing act of a great leader: balancing the employees with the bottom line. Business goals can set the level of expected achievement for your employees and business while also serving as a source of motivation. As a great leader and a member of the inner motivational sanctum, you’ll be able to easily identify, provide for and empower your employees, which will inspire them into action—action that reinforces the bottom line.

Your investment in regular communication with your employees will continue to support your business’s growth and success. The great leaders who take it upon themselves to find better options for inspiration and motivation realize it all needs to start at the individual level with the employees ensuring the “what” in motivation resonates with each of the employees as well as your customers or clients.


Author’s Bio:

Karen Kleinwort is a certified professional coach who specializes in life, business and health coaching. Kleinwort also holds a BS in Business Management and an AA in Holistic Health & Fitness Promotion; additionally, she is a Reiki Master and CranioSacral Practitioner. Kleinwort is available for interviews and appearances.


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About the Author


Ricky Ahuja is the serving as the VP of Marketing for ClickSyndicate.com and provides strategic corporate and functional marketing consulting services to early stage companies.

One Comment

  1. I don’t know anyone who is aflaifited in aflaifited marketing. So I can’t really answer that. but I do know, that you wouldn’t be owning your own business unless you invest money into it. By means of a start up cost, or buying products yourself and re selling them, advertisement or something along those lines. Owning a business is not free. I wrote some things down that might help you to see for yourself if this is a good business to get involved in, using my business as an example. If on the list it checks out (you may have to do some research) but if it all checks out, then you can chose to do it. IF it’s a business, don’t just try it. You need to devote time and effort into it and build it. If your going to just try a business, you will most likely fail! So here’s a few things that you should take a look at before getting involved in any company.1. How long have they been in business? We checked to see how long our company was around, at the time it was nine years old and now it’s 15. Do you know when they started? If it’s under 5 years, then their is a risk factor2. Are they registered with the BBB. Ours is registered. I think this is important one.3. Who’s involved with the company? Like in ours Donald Trump, Robert Kiyosaki has endorsed our company. Many actors and actresses, business owners, government officials etc use our products. Check to see if anyone has endorsed this company. Also, meet with the co-founders. We’ve personally met our co-founders and found from our first meeting that they were incredible people with incredible visions. See if their’s a time where you can meet them. If your going to be doing business, there should be a time where you should have the chance to meet with them.4. What is the compensation plan now, and what was it like before.See the history of the comp plan and see if increases and never decreases in it’s history. We checked with the records in our business and found that in over the years, the compensation plan had only gotten better each year. As long as we’ve been involved, we’ve now witnessed the compensation plan always increasing. Check the history on yours.5.Have they been featured in magazine’s? For instance our company has been featured in several magazines Like Success, Fortune, USA Today etc. Check to see if they have. You can get a lot of information on the company by reading about them.6. Has Inc 500 rated them? This magazine or slit rated our company the 22nd fastest growing company in revenue in it’s first 5 years. Inc 500 shows the top 500 businesses in revenue growth. Check to see what Inc 500 rated the company your looking at.7. Do they have a physical address that you can go to? Check for an address not just a P.O. Box8. Where are their headquarters? Our world headquarters is in Farmington Hills Michigan, Personally been there, (If your here in the states) Other headquarters in different countries. and US headquarters in Charlotte.9. What does the start up cost take care of? If there is no start up cost, what will you have to be dishing out and for what? In my business headquarters takes care of all the billing for my customers, Inventory, Customer services, Order Entry, Employees, workman’s comp, Cross referencing, Licensing, Insurance, paperwork, accounts payables, accounts receivables etc.10. What is the product and service you would be selling.Is the product and service in high demand? For instance we offer services that people are already using every day and paying for anyway, but at a lower cost. Things like Local and Long distance telephone services, Internet, video phones, digital phones, cellular phones through all the major cellular providers. We make a percentage every single month they pay their bills. Everyone uses them and everyone pays for them. When money gets tight, would they keep your service or be able to run to the store and be able to purchase them on sale? Leaving you to have to wait until they run out of what they just purchased, or wait until their finances get settled? This is what I mean by high demand.So many different things to check out in making sure a business is a good one to get involved in. If the business feels right to you, and all questions are answered and you feel good about it, then I’d say jump in. Running a business is different then a job though. You have to treat it like it’s your child and not just something your going to try you have to believe in the product and service and go at it full force. This is your future your talking about, no one else’s.I hope my examples of what we looking into with our business helps you be able to find the same answers in the business your looking into. Forget about asking the common question and asking someone how much they make in their business to determine if you’d get involved in this or not. In a business, it doesn’t matter what one business is making over another. It only matters what you do in YOUR business. I hate it when people ask me how much I make. Because they’re not going to walk into and start up their business making what I make. I’ve been involved with my business for over six years. So yeah, I will make more. If you tell someone how much you make, then it’s a psychological thing that they expect to make that amount in a week, and that is just not going to happen. Six years of building a business verses 1 day. So don’t even ask. Look at the possibilities for YOURSELF. If you have any further questions or need help,feel free to contact me at

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