Well this blog post will officially kick start my latest series of posts, Orientals in Advertising. As much as it pains me to say this – as some of you know I have a series coming on Indians/Paki’s in Advertising also – and the response time for Orientals has been unequivocally without a doubt been 1000% BETTER. No wonder they have their own time zone – IST (Indian Standard Time).
All kidding aside – I am truly pleased to bring this first one to you on Steven Truong, Co-founder of Tracking202. Admittedly, I did not know of Steven until my boy Rodney Granderson of GrandersonAvenue.com brought him to my attention (more on him later).
Steven Truong is an Asian-American serial entrepreneur best known as the co-founder of Tracking202. Truong is currently the Founder, Chairman, and CEO of Thync. Prior to Thync and Tracking202, Truong successfully created and built, as well as invested in, several other businesses both online and offline, and is a real estate investor. Truong currently resides in the San Francisco Bay Area.
Here is his story:
Steven, tell us briefly about yourself and how you got started in this industry.
I assume you mean affiliate industry. My previous co-founder, Wes, and I had known each other for a few years prior to starting Tracking202 together. We had met through a mutual friend in college although we had lost touch for quite some time and it wasn’t till around mid-2006 did we start talking again. I can’t remember exactly how we got reconnected but I think it was me messaging him on Facebook being surprised that we both had the same birthday. From there, we just started catching up. A few of my other friends were heavily into real estate investing at that time so I got interested. I was running a few side projects but nothing major. I decided to learn about real estate and everything there was to know and what I found out was Wes was also looking to get into real estate investments. Long story short, we started talking frequently and learning real estate together. In early 2007, …read more